denial 否定

The Dangers of Wishful Thinking — The American, A Magazine of Ideas: "Denial of reality is so devastating to a business and yet so commonplace that it is worth asking why there is so much of it. Although denial is often, indeed usually, an invitation to catastro­phe, it is not invariably bad. Journalist Michael Kinsley has written astutely about the personal advantages of denying that he has Parkinson’s disease. Denial has enabled him to live a more normal life.

Even in business, denial can at times serve a useful purpose. American lore is full of stories of people who succeeded against the odds. “They laughed at Edison” is a long-time riposte of the person attempting the seemingly impossible." (January/February 2008 Issue)